{"id":4076,"date":"2025-09-30T16:08:15","date_gmt":"2025-09-30T14:08:15","guid":{"rendered":"https:\/\/www.geograma.com\/traffic-data-and-services\/"},"modified":"2026-07-10T09:34:54","modified_gmt":"2026-07-10T07:34:54","slug":"traffic-data-and-services","status":"publish","type":"page","link":"https:\/\/www.geograma.com\/en\/areas-of-knowledge\/supply-of-geodata-and-technological-tools\/traffic-data-and-services\/","title":{"rendered":"Traffic data and services"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"4076\" class=\"elementor elementor-4076 elementor-3660\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0619610 e-flex e-con-boxed e-con e-parent\" data-id=\"0619610\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b242f63 elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"b242f63\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Traffic and mobility data and services based on Floating Car Data (FCD)<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9dd7c68 elementor-invisible elementor-widget elementor-widget-text-editor\" data-id=\"9dd7c68\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeIn&quot;}\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>No surveys or fixed sensors required, covering any area or road section of the network \u2014 complete sections, not discrete points \u2014 with immediate delivery.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-bd9954c e-con-full e-flex e-con e-parent\" data-id=\"bd9954c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-54e8a69 elementor-widget elementor-widget-shortcode\" data-id=\"54e8a69\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><!--\n  Geograma \u00b7 bloque de contenido para insertar en WordPress.\n  Sin <html>, <head> ni <body>. Todo encapsulado bajo #gtlp.\n  Los estilos (assets\/estilos-elementor.css) y el JS (assets\/animaciones.js)\n  los carga el shortcode; las rutas assets\/ las reescribe el shortcode.\n-->\n<div id=\"gtlp\">\n<!-- HERO -->\n<section class=\"hero\" style=\"padding:0;\">\n  <div class=\"wrap\">\n    <div class=\"hero-text\">\n      <span class=\"partner-badge\"><span class=\"d\"><\/span> Official TomTom distributor and integrator<\/span>\n      <h1>Before redesigning a road or a street, <em>see it with real data.<\/em><\/h1>\n      <p class=\"lead\">We give you real traffic \u2014not a one-off survey\u2014 so you can measure, justify and defend every decision. Based on Floating Car Data, with no fixed sensors or surveys, over full sections of the urban and interurban network.<\/p>\n      <div class=\"cta-row\">\n        <a class=\"btn btn-primary\" href=\"https:\/\/www.geograma.com\/en\/contact\/\">Request a study<\/a>\n        <a class=\"btn btn-ghost\" href=\"https:\/\/www.geograma.com\/en\/case-studies\/geotraffic\/\">Explore GeoTraffic &#8594;<\/a>\n      <\/div>\n      <div class=\"facts\">\n        <span class=\"fact\">Coverage in 78 countries<\/span>\n        <span class=\"fact\">History since 2008<\/span>\n        <span class=\"fact\">No sensors, no surveys<\/span>\n        <span class=\"fact\">Delivery in 24&#8211;48 h<\/span>\n      <\/div>\n    <\/div>\n\n    <div class=\"hero-visual\">\n      <div class=\"scene\" role=\"img\" aria-label=\"A traffic corridor with speeds colour-coded: free-flowing in green, with delay in amber and red, an origin-destination line and real-time readouts for average speed, delay and travel time.\">\n        <div class=\"scene-head\">\n          <span class=\"tag\">Corridor &#183; FCD monitoring<\/span>\n          <span class=\"live\"><span class=\"dot\"><\/span>LIVE<\/span>\n        <\/div>\n        <svg viewBox=\"0 0 440 210\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n          <path d=\"M12 150 C 110 150, 150 120, 230 118 C 320 116, 360 78, 428 66\" fill=\"none\" stroke=\"#16224A\" stroke-width=\"20\" stroke-linecap=\"round\"\/>\n          <path d=\"M12 150 C 90 150, 130 128, 190 122\" fill=\"none\" stroke=\"var(--flow-free)\" stroke-width=\"8\" stroke-linecap=\"round\" opacity=\".9\"\/>\n          <path d=\"M190 122 C 235 118, 258 108, 292 98\" fill=\"none\" stroke=\"var(--flow-slow)\" stroke-width=\"8\" stroke-linecap=\"round\" opacity=\".95\"\/>\n          <path d=\"M292 98 C 330 88, 360 78, 392 71\" fill=\"none\" stroke=\"var(--flow-stop)\" stroke-width=\"8\" stroke-linecap=\"round\"\/>\n          <path d=\"M392 71 C 408 68, 418 67, 428 66\" fill=\"none\" stroke=\"var(--flow-free)\" stroke-width=\"8\" stroke-linecap=\"round\" opacity=\".9\"\/>\n          <path class=\"flow\" d=\"M12 150 C 110 150, 150 120, 230 118 C 320 116, 360 78, 428 66\" fill=\"none\" stroke=\"#EAECFA\" stroke-width=\"2.4\" stroke-linecap=\"round\" opacity=\".85\"\/>\n          <path d=\"M40 60 Q 220 8 400 150\" fill=\"none\" stroke=\"var(--accent)\" stroke-width=\"1.6\" stroke-dasharray=\"2 6\" opacity=\".7\"\/>\n          <circle cx=\"40\" cy=\"60\" r=\"5.5\" fill=\"var(--accent)\"\/>\n          <circle cx=\"400\" cy=\"150\" r=\"5.5\" fill=\"var(--accent)\"\/>\n          <text x=\"48\" y=\"52\" fill=\"#9AA0CE\" font-family=\"IBM Plex Mono, monospace\" font-size=\"9\">Origin<\/text>\n          <text x=\"352\" y=\"168\" fill=\"#9AA0CE\" font-family=\"IBM Plex Mono, monospace\" font-size=\"9\">Destination<\/text>\n          <g transform=\"translate(292,98)\">\n            <circle r=\"9\" fill=\"none\" stroke=\"var(--flow-stop)\" stroke-width=\"1.6\" opacity=\".8\"\/>\n            <text x=\"-3.2\" y=\"3.5\" fill=\"var(--flow-stop)\" font-family=\"IBM Plex Mono, monospace\" font-size=\"11\" font-weight=\"600\">!<\/text>\n          <\/g>\n        <\/svg>\n        <div class=\"readouts\">\n          <div class=\"ro\"><div class=\"k\">Avg. speed<\/div><div class=\"v slow\">34<span style=\"font-size:.6em;\"> km\/h<\/span><\/div><\/div>\n          <div class=\"ro\"><div class=\"k\">Delay<\/div><div class=\"v stop\">1.2<span style=\"font-size:.6em;\"> km<\/span><\/div><\/div>\n          <div class=\"ro\"><div class=\"k\">Travel time<\/div><div class=\"v free\">08:20<\/div><\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- STAT BAND -->\n<div class=\"stats\">\n  <div class=\"wrap\">\n    <div class=\"stat reveal\"><div class=\"n\">78<span> countries<\/span><\/div><div class=\"l\">of coverage, Spain included<\/div><\/div>\n    <div class=\"stat reveal\"><div class=\"n\">2008<\/div><div class=\"l\">of traffic history available<\/div><\/div>\n    <div class=\"stat reveal\"><div class=\"n\">24&#8211;48<span> h<\/span><\/div><div class=\"l\">typical delivery time<\/div><\/div>\n    <div class=\"stat reveal\"><div class=\"n\">30 <span>s<\/span><\/div><div class=\"l\">real-time refresh cycle<\/div><\/div>\n    <div class=\"stat reveal\"><div class=\"n\"><span>&#8364;<\/span>1,920<\/div><div class=\"l\">from, per micro or macro study<\/div><\/div>\n  <\/div>\n<\/div>\n\n<!-- VALUE -->\n<section>\n  <div class=\"wrap\">\n    <div class=\"sec-head reveal\">\n      <span class=\"eyebrow\">Why Geograma<\/span>\n      <h2>We put the real data in your hands. The decision is yours.<\/h2>\n      <p>We build applications and integrate TomTom's data and services to give you a reliable base of real traffic, ready for your systems &#8212;ITS, traffic-management platforms, corporate GIS. We don't do the traffic engineering or consulting: we give you the data and the tools so you, your team or your trusted consultancy can do it.<\/p>\n    <\/div>\n    <div class=\"grid-3\">\n      <div class=\"card reveal\">\n        <div class=\"num\">01<\/div>\n        <h3>Measure the impact<\/h3>\n        <p>Compare before and after roadworks, a signal change, an event or a new layout. Check with data whether the measure worked, instead of assuming it.<\/p>\n      <\/div>\n      <div class=\"card reveal\">\n        <div class=\"num\">02<\/div>\n        <h3>Justify the investment<\/h3>\n        <p>Prioritise actions with historical series and Origin-Destination matrices. Bring every committee a decision backed by the network's real movement.<\/p>\n      <\/div>\n      <div class=\"card reveal\">\n        <div class=\"num\">03<\/div>\n        <h3>Anticipate the problem<\/h3>\n        <p>Pinpoint the hot spots on your network, predict from past patterns and respond quickly to incidents and congestion.<\/p>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- CAPABILITIES -->\n<section class=\"cap\">\n  <div class=\"wrap\">\n    <div class=\"sec-head reveal\">\n      <span class=\"eyebrow\">What we offer<\/span>\n      <h2>Traffic and mobility data and services based on Floating Car Data<\/h2>\n      <p>Millions of anonymised GPS measurements, over any area or stretch of the network and over full sections &#8212;not discrete points&#8212;, with immediate delivery.<\/p>\n    <\/div>\n    <div class=\"cap-row\">\n      <div class=\"cap-card reveal\">\n        <h3><span class=\"ic\">&#9719;<\/span> Speed percentiles and travel times<\/h3>\n        <p>Traffic studies from historical data, for any period and any segment of your network. Ideal to assess signal changes, signage, roadworks or events.<\/p>\n        <div class=\"chips\"><span class=\"chip\">Free-flow speed<\/span><span class=\"chip\">Percentiles and medians<\/span><span class=\"chip\">By dates and time bands<\/span><\/div>\n      <\/div>\n      <div class=\"cap-card reveal\">\n        <h3><span class=\"ic\" style=\"color:var(--accent);\">&#8644;<\/span> Origin-Destination matrices<\/h3>\n        <p>Mobility analysis that reveals travel patterns between your municipality and its surroundings, and the preferred routes between zones, without installing fixed stations or cameras.<\/p>\n        <div class=\"chips\"><span class=\"chip\">Trip counts and %<\/span><span class=\"chip\">Via analysis<\/span><span class=\"chip\">Downloadable matrix<\/span><\/div>\n      <\/div>\n      <div class=\"cap-card reveal\">\n        <h3><span class=\"ic\">&#9673;<\/span> Real-time 24\/7 monitoring<\/h3>\n        <p>Average speeds, travel times and congestion across your urban and interurban networks, with confidence levels and predictions, to act immediately on incidents.<\/p>\n        <div class=\"chips\"><span class=\"chip\">Incidents<\/span><span class=\"chip\">Speeds<\/span><span class=\"chip\">Routing-ready<\/span><\/div>\n      <\/div>\n      <div class=\"cap-card reveal\">\n        <h3><span class=\"ic\">&#9677;<\/span> Floating population<\/h3>\n        <p>Occupancy of the floating population in your municipality, district or zoning, with its socio-demographic profile. Useful when reconfiguring urban spaces.<\/p>\n        <div class=\"chips\"><span class=\"chip\">Occupancy by zone<\/span><span class=\"chip\">Socio-demographic profile<\/span><\/div>\n      <\/div>\n      <div class=\"cap-card wide reveal\">\n        <h3><span class=\"ic\">&#9673;<\/span> 24\/7 monitoring &#8212; in detail<\/h3>\n        <div class=\"sub-grid\">\n          <div class=\"sub\"><h4>Incidents<\/h4><p>Jams, closures, roadworks and accidents, with position, delays and queue length.<\/p><\/div>\n          <div class=\"sub\"><h4>Speeds<\/h4><p>Observed real speed and travel times, ready for routing engines.<\/p><\/div>\n          <div class=\"sub\"><h4>Junctions<\/h4><p>Traffic behaviour at signals, roundabouts and approaches, in real time.<\/p><\/div>\n          <div class=\"sub\"><h4>Key routes<\/h4><p>Status and speeds of critical routes, both overall and segment by segment.<\/p><\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- PLATFORM -->\n<section class=\"platform\">\n  <div class=\"wrap\">\n    <div class=\"sec-head reveal\">\n      <span class=\"eyebrow\">The platform<\/span>\n      <h2>GeoTraffic: your traffic, in full autonomy<\/h2>\n      <p>Our web GIS-Traffic platform (SaaS), combining historical and real-time information on top of TomTom Traffic Stats and Traffic Flow, so your team can query and manage the urban and interurban network and its neighbouring zonings, with no dependence on anyone.<\/p>\n      <div class=\"plat-list\">\n        <div class=\"it\"><span class=\"mk\">&#9673;<\/span><p><b>Monitor urban mobility<\/b> &#8212; check the traffic situation in real time.<\/p><\/div>\n        <div class=\"it\"><span class=\"mk\">&#9719;<\/span><p><b>Traffic and road-safety studies<\/b> &#8212; historical speeds and times for predictive analysis and corrective measures.<\/p><\/div>\n        <div class=\"it\"><span class=\"mk\">&#9636;<\/span><p><b>Report repository<\/b> &#8212; analyses are stored as history and compared with one another.<\/p><\/div>\n        <div class=\"it\"><span class=\"mk\">&#9649;<\/span><p><b>Preview<\/b> &#8212; compare reports in a window with 4 synchronised maps.<\/p><\/div>\n      <\/div>\n    <\/div>\n    <div class=\"browser reveal\" aria-hidden=\"true\">\n      <div class=\"bar\"><i><\/i><i><\/i><i><\/i><span class=\"url\">geotraffic.geograma.com<\/span><\/div>\n      <div class=\"panels\">\n        <div class=\"pane\"><span class=\"lab\">Real time<\/span><img src=\"https:\/\/www.geograma.com\/wp-content\/uploads\/geograma-html\/traffic-and-mobility-data-and-services-fcd\/assets\/panel-tiempo-real.svg\" alt=\"\" loading=\"lazy\" decoding=\"async\" \/><\/div>\n        <div class=\"pane\"><span class=\"lab\">Speeds<\/span><img src=\"https:\/\/www.geograma.com\/wp-content\/uploads\/geograma-html\/traffic-and-mobility-data-and-services-fcd\/assets\/panel-velocidades.svg\" alt=\"\" loading=\"lazy\" decoding=\"async\" \/><\/div>\n        <div class=\"pane\"><span class=\"lab\">O\/D<\/span><img src=\"https:\/\/www.geograma.com\/wp-content\/uploads\/geograma-html\/traffic-and-mobility-data-and-services-fcd\/assets\/panel-origen-destino.svg\" alt=\"\" loading=\"lazy\" decoding=\"async\" \/><\/div>\n        <div class=\"pane\"><span class=\"lab\">History<\/span><img src=\"https:\/\/www.geograma.com\/wp-content\/uploads\/geograma-html\/traffic-and-mobility-data-and-services-fcd\/assets\/panel-historico.svg\" alt=\"\" loading=\"lazy\" decoding=\"async\" \/><\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- MISSIONS -->\n<section style=\"padding-top:0;\">\n  <div class=\"wrap\">\n    <div class=\"sec-head reveal\">\n      <span class=\"eyebrow\">For every mission on your network<\/span>\n      <h2>Operate, plan and protect your road network<\/h2>\n      <p>The same traffic data, serving the three big missions of a mobility authority.<\/p>\n    <\/div>\n    <div class=\"ramp reveal\" style=\"margin-bottom:30px;\"><\/div>\n    <div class=\"missions\">\n      <div class=\"card mission reveal\">\n        <div class=\"mlbl\">01 &#183; Operations<\/div>\n        <h3>Keep the network moving<\/h3>\n        <p>Detect congestion, slowdowns and incidents within minutes. Improve signal and corridor performance, manage roadworks and detours, and support emergency response with reliable real-time flow and incident information.<\/p>\n        <div class=\"mstat\"><span class=\"mn\">&#8722;24%<span class=\"mu\">peak travel time<\/span><\/span><span class=\"mn\">&#8722;21%<span class=\"mu\">emissions<\/span><\/span><div class=\"msrc\">Potential from corridor optimisation, per TomTom.<\/div><\/div>\n        <div class=\"mtags\"><span class=\"mtag\">Real-time incidents<\/span><span class=\"mtag\">Signals &amp; roundabouts<\/span><span class=\"mtag\">Roadworks &amp; detours<\/span><span class=\"mtag\">Emergency services<\/span><span class=\"mtag\">HOV\/bus lanes<\/span><\/div>\n      <\/div>\n      <div class=\"card mission reveal\">\n        <div class=\"mlbl\">02 &#183; Planning &amp; investment<\/div>\n        <h3>Know where to prioritise and invest<\/h3>\n        <p>Benchmark corridors and networks with multi-year historical series and prioritise investment from Origin-Destination matrices, travel-time reliability and bottlenecks. Evaluate the before and after of works, events and policy changes, and model long-term demand.<\/p>\n        <div class=\"mtags\"><span class=\"mtag\">O\/D matrices<\/span><span class=\"mtag\">Historical series<\/span><span class=\"mtag\">Before \/ after<\/span><span class=\"mtag\">Toll concessions<\/span><span class=\"mtag\">Demand modelling<\/span><\/div>\n      <\/div>\n      <div class=\"card mission reveal\">\n        <div class=\"mlbl\">03 &#183; Road safety<\/div>\n        <h3>Anticipate and prevent risk<\/h3>\n        <p>Identify high-risk stretches and intersections and prioritise action by exposure and severity. Support speed management with observed real speeds and compliance, and assess the effectiveness of each measure with before\/after analysis.<\/p>\n        <div class=\"mtags\"><span class=\"mtag\">Accident black spots<\/span><span class=\"mtag\">30 km\/h zones &amp; speeds<\/span><span class=\"mtag\">Risk-based priority<\/span><span class=\"mtag\">Measure evaluation<\/span><\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- SEGMENTS -->\n<section style=\"padding-top:0;\">\n  <div class=\"wrap\">\n    <div class=\"sec-head reveal\">\n      <span class=\"eyebrow\">Who it's for<\/span>\n      <h2>Who we serve<\/h2>\n    <\/div>\n        <div class=\"segs\">\n      <div class=\"seg reveal\"><h4>National road authorities<\/h4><p>Whole-network traffic and safety insight to guide operational and policy decisions.<\/p><\/div>\n      <div class=\"seg reveal\"><h4>Regional and metropolitan authorities<\/h4><p>Consistent data across jurisdictions to read corridor patterns and plan ahead.<\/p><\/div>\n      <div class=\"seg reveal\"><h4>Cities and municipalities<\/h4><p>Actionable insight from live and historical data to improve safety and ease congestion.<\/p><\/div>\n      <div class=\"seg reveal\"><h4>Traffic and mobility consultancies and engineering firms<\/h4><p>Our clients: we give them the real data and applications to feed, calibrate and validate their studies and models.<\/p><\/div>\n      <div class=\"seg reveal\"><h4>ITS platforms, integrators and solution providers<\/h4><p>Integration-ready traffic measures and APIs to power analytics, dashboards and support tools.<\/p><\/div>\n      <div class=\"seg reveal\"><h4>Private companies<\/h4><p>Logistics and last mile, retail and site selection, geomarketing and insurers.<\/p><\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- CASES -->\n<section style=\"padding-top:0;\">\n  <div class=\"wrap\">\n    <div class=\"sec-head reveal\">\n      <span class=\"eyebrow\">Real cases<\/span>\n      <h2>From data to decision, already in motion<\/h2>\n    <\/div>\n    <div class=\"cases\">\n      <div class=\"case reveal\">\n        <div class=\"case-body\">\n          <span class=\"eyebrow\">Gothenburg &#183; GeoTraffic Urban<\/span>\n          <h3>24\/7 monitoring for the City of Gothenburg<\/h3>\n          <p>Together with Terratec we built the web platform the Traffic Department uses to monitor urban mobility and produce studies on TomTom's historical FCD. They combined this source with their traditional data-collection stations to improve decision-making.<\/p>\n          <div class=\"case-meta\"><span class=\"m\">SaaS<\/span><span class=\"m\">Real time + history<\/span><span class=\"m\">Terratec<\/span><\/div>\n          <p class=\"quote\">&#171;Geograma's involvement contributed very positively to a successful result.&#187;<span>Bodil Sundberg &#183; Project &amp; Marketing Manager, Terratec<\/span><\/p>\n          <div class=\"case-meta\" style=\"margin-top:22px;\"><a class=\"btn btn-ghost\" href=\"https:\/\/www.geograma.com\/en\/case-studies\/geotraffic\/\">View the case &#8594;<\/a><\/div>\n        <\/div>\n        <div class=\"case-visual\" aria-hidden=\"true\">\n          <svg viewBox=\"0 0 300 240\"><path d=\"M20 200 C 90 200 120 150 150 150 C 190 150 210 90 280 70\" fill=\"none\" stroke=\"#16224A\" stroke-width=\"16\" stroke-linecap=\"round\"\/><path d=\"M20 200 C 80 200 110 165 148 152\" fill=\"none\" stroke=\"#1BA66B\" stroke-width=\"6\" stroke-linecap=\"round\"\/><path d=\"M148 152 C 185 140 205 110 245 88\" fill=\"none\" stroke=\"#EFA021\" stroke-width=\"6\" stroke-linecap=\"round\"\/><path d=\"M245 88 C 262 80 272 74 280 70\" fill=\"none\" stroke=\"#E0493C\" stroke-width=\"6\" stroke-linecap=\"round\"\/><path class=\"flow\" d=\"M20 200 C 90 200 120 150 150 150 C 190 150 210 90 280 70\" fill=\"none\" stroke=\"#EAECFA\" stroke-width=\"2\" stroke-linecap=\"round\" opacity=\".8\"\/><text x=\"22\" y=\"224\" fill=\"#9AA0CE\" font-family=\"IBM Plex Mono, monospace\" font-size=\"10\">speed &#183; travel time<\/text><\/svg>\n        <\/div>\n      <\/div>\n\n      <div class=\"case flip reveal\">\n        <div class=\"case-visual\">\n          <img src=\"https:\/\/www.geograma.com\/wp-content\/uploads\/geograma-html\/traffic-and-mobility-data-and-services-fcd\/assets\/caso-rontegi-origen-destino.svg\" alt=\"Origin-Destination matrix of 18 zones, Rontegi Bridge case\" loading=\"lazy\" decoding=\"async\" \/>\n        <\/div>\n        <div class=\"case-body\">\n          <span class=\"eyebrow\">Bilbao &#183; Rontegi Bridge<\/span>\n          <h3>Origin-Destination matrices for the Provincial Council of Bizkaia<\/h3>\n          <p>We provided SyT Consultores with the Origin-Destination matrices from TomTom Move and the web environment to work with them, over one of the most sensitive stretches in Bizkaia. GPS technology identified demand at a cost and timescale impossible with traditional methods, and let the consultancy validate its microsimulation models to assess actions on the network.<\/p>\n          <div class=\"case-meta\"><span class=\"m\">150,000 veh\/day<\/span><span class=\"m\">18 zones &#183; 26 screens<\/span><span class=\"m\">TomTom Move<\/span><\/div>\n          <div class=\"case-meta\" style=\"margin-top:22px;\"><a class=\"btn btn-ghost\" href=\"https:\/\/www.geograma.com\/en\/blog\/traffic-bilbao-rontegi-bridge\/\">Read the analysis &#8594;<\/a><\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- PARTNER -->\n<section class=\"partner\">\n  <div class=\"wrap\">\n    <div class=\"reveal\">\n      <span class=\"eyebrow\">Technology partner<\/span>\n      <h2>Official TomTom distributor and integrator, worldwide<\/h2>\n      <p>We adopted a partner model with TomTom to build on the largest traffic database on the market. We integrate its data &#8212;historical Traffic Stats, Traffic Flow, Origin-Destination matrices and traffic density&#8212; into custom applications such as GeoTraffic, and put it, ready to use, in the hands of whoever decides.<\/p>\n      <p class=\"quote\" style=\"color:#EAECFA;\">&#171;Our flexibility to serve a wide-ranging customer base is a direct result of our TomTom partnership.&#187;<span style=\"color:#9AA0CE;\">Sergio Jorr\u00edn Abell\u00e1n &#183; Partner &amp; CEO, Geograma<\/span><\/p>\n    <\/div>\n    <div class=\"tt reveal\">\n      <div class=\"b\"><div class=\"n\">+600 M<\/div><div class=\"l\">connected devices<\/div><\/div>\n      <div class=\"b\"><div class=\"n\">+3,500 M<\/div><div class=\"l\">km of GPS measurements per day<\/div><\/div>\n      <div class=\"b\"><div class=\"n\">+78<\/div><div class=\"l\">countries with full coverage<\/div><\/div>\n      <div class=\"src\">Figures from the TomTom network. Traffic data under Qbench and QKZ quality standards.<\/div>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- FAQ -->\n<section>\n  <div class=\"wrap\">\n    <div class=\"sec-head reveal\">\n      <span class=\"eyebrow\">FAQ<\/span>\n      <h2>What we're usually asked<\/h2>\n    <\/div>\n    <div class=\"faq-list\">\n      <details class=\"qa reveal\"><summary>What data does Floating Car Data provide? <span class=\"plus\">+<\/span><\/summary><div class=\"a\">Average and free-flow speeds, speed percentiles and medians, travel times and their deviations, congestion and confidence levels, and mobility patterns between zones.<\/div><\/details>\n      <details class=\"qa reveal\"><summary>What coverage does it have? <span class=\"plus\">+<\/span><\/summary><div class=\"a\">Worldwide: currently 78 countries, Spain included. Within each country it covers the entire hierarchy of urban and interurban roads, not just the stretches between fixed stations as in ITS networks.<\/div><\/details>\n      <details class=\"qa reveal\"><summary>How soon do I get the analysis? <span class=\"plus\">+<\/span><\/summary><div class=\"a\">It depends on its complexity, but usually within 24 to 48 hours of accepting the service.<\/div><\/details>\n      <details class=\"qa reveal\"><summary>How often is the data updated? <span class=\"plus\">+<\/span><\/summary><div class=\"a\">TomTom's fusion engine runs on 30-second cycles, so real-time information is refreshed continuously. Historical data is processed from the third day before the current date.<\/div><\/details>\n      <details class=\"qa reveal\"><summary>In which formats is it delivered? <span class=\"plus\">+<\/span><\/summary><div class=\"a\">Route stats in <code>GeoJSON<\/code>, <code>JSON<\/code>, <code>KMZ<\/code>, <code>Shapefile<\/code> and <code>XLSX<\/code>; area stats in <code>GeoJSON<\/code>, <code>JSON<\/code> and <code>ZIP<\/code>; O\/D matrices in <code>XLS<\/code> and <code>CSV<\/code>.<\/div><\/details>\n      <details class=\"qa reveal\"><summary>How much do these services cost? <span class=\"plus\">+<\/span><\/summary><div class=\"a\">From &#8364;1,920 per study, micro or macro, delivered in 24 hours &#8212; well below the cost of fixed sensors (loops, magnetometers) or mobility surveys.<\/div><\/details>\n    <\/div>\n  <\/div>\n<\/section>\n\n<!-- FINAL CTA -->\n<section class=\"final\">\n  <div class=\"wrap\">\n    <h2 class=\"reveal\">Which traffic decision are you waiting on data for?<\/h2>\n    <p class=\"reveal\">Tell us the stretch, area or measure you need to assess and we'll propose the right study.<\/p>\n    <div class=\"cta-row reveal\">\n      <a class=\"btn btn-primary\" href=\"https:\/\/www.geograma.com\/en\/contact\/\">Contact us<\/a>\n      <a class=\"btn btn-ghost\" href=\"mailto:geograma@geograma.com\">geograma@geograma.com<\/a>\n    <\/div>\n  <\/div>\n<\/section>\n<\/div>\n<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Traffic and mobility data and services based on Floating Car Data (FCD) No surveys or fixed sensors required, covering any area or road section of the network \u2014 complete sections, not discrete points \u2014 with immediate delivery.<\/p>\n","protected":false},"author":1,"featured_media":2625,"parent":4073,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_joinchat":[],"footnotes":""},"class_list":["post-4076","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Traffic data and services - Geograma<\/title>\n<meta name=\"description\" content=\"Licensing, data and solutions to empower your geospatial ecosystemAt Geograma we offer you a complete portfolio of technologies.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.geograma.com\/en\/areas-of-knowledge\/supply-of-geodata-and-technological-tools\/traffic-data-and-services\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Traffic data and services - Geograma\" \/>\n<meta property=\"og:description\" content=\"Licensing, data and solutions to empower your geospatial ecosystemAt Geograma we offer you a complete portfolio of technologies.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.geograma.com\/en\/areas-of-knowledge\/supply-of-geodata-and-technological-tools\/traffic-data-and-services\/\" \/>\n<meta property=\"og:site_name\" content=\"Geograma\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-10T07:34:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.geograma.com\/wp-content\/uploads\/2025\/08\/Especialistas-en-sistemas-de-informacion-geografica-GIS-GEOGRAMA.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1682\" \/>\n\t<meta property=\"og:image:height\" content=\"755\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.geograma.com\\\/en\\\/areas-of-knowledge\\\/supply-of-geodata-and-technological-tools\\\/traffic-data-and-services\\\/\",\"url\":\"https:\\\/\\\/www.geograma.com\\\/en\\\/areas-of-knowledge\\\/supply-of-geodata-and-technological-tools\\\/traffic-data-and-services\\\/\",\"name\":\"Traffic data and services - Geograma\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.geograma.com\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.geograma.com\\\/en\\\/areas-of-knowledge\\\/supply-of-geodata-and-technological-tools\\\/traffic-data-and-services\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.geograma.com\\\/en\\\/areas-of-knowledge\\\/supply-of-geodata-and-technological-tools\\\/traffic-data-and-services\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.geograma.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/Especialistas-en-sistemas-de-informacion-geografica-GIS-GEOGRAMA.jpg\",\"datePublished\":\"2025-09-30T14:08:15+00:00\",\"dateModified\":\"2026-07-10T07:34:54+00:00\",\"description\":\"Licensing, data and solutions to empower your geospatial ecosystemAt Geograma we offer you a complete portfolio of technologies.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.geograma.com\\\/en\\\/areas-of-knowledge\\\/supply-of-geodata-and-technological-tools\\\/traffic-data-and-services\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.geograma.com\\\/en\\\/areas-of-knowledge\\\/supply-of-geodata-and-technological-tools\\\/traffic-data-and-services\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.geograma.com\\\/en\\\/areas-of-knowledge\\\/supply-of-geodata-and-technological-tools\\\/traffic-data-and-services\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.geograma.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/Especialistas-en-sistemas-de-informacion-geografica-GIS-GEOGRAMA.jpg\",\"contentUrl\":\"https:\\\/\\\/www.geograma.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/Especialistas-en-sistemas-de-informacion-geografica-GIS-GEOGRAMA.jpg\",\"width\":1682,\"height\":755,\"caption\":\"Especialistas-en-sistemas-de-informacion-geografica-GIS-GEOGRAMA.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.geograma.com\\\/en\\\/areas-of-knowledge\\\/supply-of-geodata-and-technological-tools\\\/traffic-data-and-services\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\\\/\\\/www.geograma.com\\\/en\\\/geographic-information-systems-specialists\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Areas of Knowledge\",\"item\":\"https:\\\/\\\/www.geograma.com\\\/en\\\/areas-of-knowledge\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Supply of Geodata and Technological Tools\",\"item\":\"https:\\\/\\\/www.geograma.com\\\/en\\\/areas-of-knowledge\\\/supply-of-geodata-and-technological-tools\\\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"Traffic data and services\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.geograma.com\\\/en\\\/#website\",\"url\":\"https:\\\/\\\/www.geograma.com\\\/en\\\/\",\"name\":\"Geograma\",\"description\":\"GIS y Location Intelligence\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.geograma.com\\\/en\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.geograma.com\\\/en\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.geograma.com\\\/en\\\/#organization\",\"name\":\"Geograma\",\"url\":\"https:\\\/\\\/www.geograma.com\\\/en\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.geograma.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.geograma.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/Geograma-digital-maps.svg\",\"contentUrl\":\"https:\\\/\\\/www.geograma.com\\\/wp-content\\\/uploads\\\/2025\\\/08\\\/Geograma-digital-maps.svg\",\"width\":175,\"height\":48,\"caption\":\"Geograma\"},\"image\":{\"@id\":\"https:\\\/\\\/www.geograma.com\\\/en\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/x.com\\\/Geograma_\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/816500\\\/\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Traffic data and services - Geograma","description":"Licensing, data and solutions to empower your geospatial ecosystemAt Geograma we offer you a complete portfolio of technologies.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.geograma.com\/en\/areas-of-knowledge\/supply-of-geodata-and-technological-tools\/traffic-data-and-services\/","og_locale":"en_US","og_type":"article","og_title":"Traffic data and services - Geograma","og_description":"Licensing, data and solutions to empower your geospatial ecosystemAt Geograma we offer you a complete portfolio of technologies.","og_url":"https:\/\/www.geograma.com\/en\/areas-of-knowledge\/supply-of-geodata-and-technological-tools\/traffic-data-and-services\/","og_site_name":"Geograma","article_modified_time":"2026-07-10T07:34:54+00:00","og_image":[{"width":1682,"height":755,"url":"https:\/\/www.geograma.com\/wp-content\/uploads\/2025\/08\/Especialistas-en-sistemas-de-informacion-geografica-GIS-GEOGRAMA.jpg","type":"image\/jpeg"}],"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.geograma.com\/en\/areas-of-knowledge\/supply-of-geodata-and-technological-tools\/traffic-data-and-services\/","url":"https:\/\/www.geograma.com\/en\/areas-of-knowledge\/supply-of-geodata-and-technological-tools\/traffic-data-and-services\/","name":"Traffic data and services - Geograma","isPartOf":{"@id":"https:\/\/www.geograma.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.geograma.com\/en\/areas-of-knowledge\/supply-of-geodata-and-technological-tools\/traffic-data-and-services\/#primaryimage"},"image":{"@id":"https:\/\/www.geograma.com\/en\/areas-of-knowledge\/supply-of-geodata-and-technological-tools\/traffic-data-and-services\/#primaryimage"},"thumbnailUrl":"https:\/\/www.geograma.com\/wp-content\/uploads\/2025\/08\/Especialistas-en-sistemas-de-informacion-geografica-GIS-GEOGRAMA.jpg","datePublished":"2025-09-30T14:08:15+00:00","dateModified":"2026-07-10T07:34:54+00:00","description":"Licensing, data and solutions to empower your geospatial ecosystemAt Geograma we offer you a complete portfolio of technologies.","breadcrumb":{"@id":"https:\/\/www.geograma.com\/en\/areas-of-knowledge\/supply-of-geodata-and-technological-tools\/traffic-data-and-services\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.geograma.com\/en\/areas-of-knowledge\/supply-of-geodata-and-technological-tools\/traffic-data-and-services\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.geograma.com\/en\/areas-of-knowledge\/supply-of-geodata-and-technological-tools\/traffic-data-and-services\/#primaryimage","url":"https:\/\/www.geograma.com\/wp-content\/uploads\/2025\/08\/Especialistas-en-sistemas-de-informacion-geografica-GIS-GEOGRAMA.jpg","contentUrl":"https:\/\/www.geograma.com\/wp-content\/uploads\/2025\/08\/Especialistas-en-sistemas-de-informacion-geografica-GIS-GEOGRAMA.jpg","width":1682,"height":755,"caption":"Especialistas-en-sistemas-de-informacion-geografica-GIS-GEOGRAMA.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.geograma.com\/en\/areas-of-knowledge\/supply-of-geodata-and-technological-tools\/traffic-data-and-services\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.geograma.com\/en\/geographic-information-systems-specialists\/"},{"@type":"ListItem","position":2,"name":"Areas of Knowledge","item":"https:\/\/www.geograma.com\/en\/areas-of-knowledge\/"},{"@type":"ListItem","position":3,"name":"Supply of Geodata and Technological Tools","item":"https:\/\/www.geograma.com\/en\/areas-of-knowledge\/supply-of-geodata-and-technological-tools\/"},{"@type":"ListItem","position":4,"name":"Traffic data and services"}]},{"@type":"WebSite","@id":"https:\/\/www.geograma.com\/en\/#website","url":"https:\/\/www.geograma.com\/en\/","name":"Geograma","description":"GIS y Location Intelligence","publisher":{"@id":"https:\/\/www.geograma.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.geograma.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.geograma.com\/en\/#organization","name":"Geograma","url":"https:\/\/www.geograma.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.geograma.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/www.geograma.com\/wp-content\/uploads\/2025\/08\/Geograma-digital-maps.svg","contentUrl":"https:\/\/www.geograma.com\/wp-content\/uploads\/2025\/08\/Geograma-digital-maps.svg","width":175,"height":48,"caption":"Geograma"},"image":{"@id":"https:\/\/www.geograma.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/Geograma_","https:\/\/www.linkedin.com\/company\/816500\/"]}]}},"_links":{"self":[{"href":"https:\/\/www.geograma.com\/en\/wp-json\/wp\/v2\/pages\/4076","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.geograma.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.geograma.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.geograma.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.geograma.com\/en\/wp-json\/wp\/v2\/comments?post=4076"}],"version-history":[{"count":12,"href":"https:\/\/www.geograma.com\/en\/wp-json\/wp\/v2\/pages\/4076\/revisions"}],"predecessor-version":[{"id":5600,"href":"https:\/\/www.geograma.com\/en\/wp-json\/wp\/v2\/pages\/4076\/revisions\/5600"}],"up":[{"embeddable":true,"href":"https:\/\/www.geograma.com\/en\/wp-json\/wp\/v2\/pages\/4073"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.geograma.com\/en\/wp-json\/wp\/v2\/media\/2625"}],"wp:attachment":[{"href":"https:\/\/www.geograma.com\/en\/wp-json\/wp\/v2\/media?parent=4076"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}